AD RATES
4 COLOR RATES
| SIZE | 1x | 3x | 6x | 12x | 24x |
| FULL PAGE | $12,000 | $11,640 | $11,280 | $10,920 | $10,560 |
| 2/3 PAGE | $9,187 | $8,911 | $8,636 | $8,360 | $8,085 |
| 1/2 PAGE | $8,100 | $7,857 | $7,614 | $7,371 | $7,128 |
| 1/3 PAGE | $4,950 | $4,802 | $4,653 | $4,505 | $4,356 |
2 COLOR RATES
| SIZE | 1x | 3x | 6x | 12x | 24x |
| FULL PAGE | $10,680 | $10,360 | $10,039 | $9,719 | $9,398 |
| 2/3 PAGE | $8,176 | $7,931 | $7,685 | $7,440 | $7,195 |
| 1/2 PAGE | $7,209 | $6,993 | $6,776 | $6,560 | $6,344 |
| 1/3 PAGE | $4,406 | $4,274 | $4,142 | $4,009 | $3,877 |
BLACK / WHITE RATES
| SIZE | 1x | 3x | 6x | 12x | 24x |
| FULL PAGE | $9,480 | $9,196 | $8,911 | $8,627 | $8,342 |
| 2/3 PAGE | $7,258 | $7,040 | $6,823 | $6,605 | $6,387 |
| 1/2 PAGE | $6,399 | $6,207 | $6,015 | $5,823 | $5,631 |
| 1/3 PAGE | $3,911 | $3,794 | $3,676 | $3,559 | $3,442 |
PREMIUM POSITION RATES, EARNED RATE PLUS
| Cover 2 | 20% |
| Cover 3 | 15% |
| Cover 4 | 25% |
AD RATES
4 COLOR RATES
| W X H IN INCHES | LIVE | TRIM | BLEED |
| Spread | 16.5 x10 | 17 x 10.5 | 17.25 x 10.75 |
| Full Page | 8 x 10 | 8.5 x 10.5 | 8.75 x 10.75 |
| 2/3 Vertical | 5.12 x 9.5 | ||
| 1/2 Horizontal | 7.5 x 4.75 | ||
| 1/3 Vertical | 2.45 x 9.5 |
MATERIALS
Only DIGITAL files are accepted.
DELIVERY OPTIONS IN ORDER OF PREFERENCE ARE:
Upload a PDF X-1a format directly to our FTP site. Email Michele@edutopia.org for url, username, and password.
DELIVERY OPTIONS IN ORDER OF PREFERENCE ARE:
Upload a PDF X-1a format directly to our FTP site. Email Michele@edutopia.org for url, username, and password.
Courier Delivery:
Edutopia Magazine
The George Lucas Educational Foundation
3838 Lucas Valley Road
Nicasio, CA 94946
Attn: Leona Hanafin
Edutopia Magazine
The George Lucas Educational Foundation
3838 Lucas Valley Road
Nicasio, CA 94946
Attn: Leona Hanafin
PRINTING SPECS
Printing Process: Web Offset
Binding Method: Saddle Stitch
Color Definition: CMYK
Digital Submission: Required
Binding Method: Saddle Stitch
Color Definition: CMYK
Digital Submission: Required
CONTACT
If you need assistance:
Contact our Production Department:
AdMaterials@edutopia.org
Tel: 415.662.1884
Fax: 415.662.1619
Contact our Production Department:
AdMaterials@edutopia.org
Tel: 415.662.1884
Fax: 415.662.1619
DIGITAL-AD SPECIFICATIONS
Please label your files and/or disc clearly with the Client’s or Advertiser’s name and the issue date.
General File Specs:
Raster images: TIFF format preferred. 300dpi, CMYK or Grayscale color only. No LZW compression. No Alpha Channels.General File Specs:
Vector images: EPS format include all placed images & fonts, 300dpi, CMYK only – NO SPOT COLORS.
Applications/Formats supported:
- PDF/X-1a certified files are the most reliable and therefore preferred format. Many applications have built-in support for PDF/X-1a. Third-party plug-ins are available for other applications. “Press-Quality” or “High-Res” PDF presets in other applications may also produce suitable PDFs. If you have questions regarding the submission of PDFs, please contact our Production Department. Be aware that PDF export alone will not correct problems in your file.
- Quark® XPress® (QXD v3.32 - v6.1 – include all placed images & fonts, 300dpi, CMYK – NO SPOT COLORS)
- Adobe® Photoshop® (TIFF/EPS – 300dpi, CMYK, no compression)
- Adobe Illustrator® (AI/EPS – include all placed images & fonts, 300dpi, CMYK – NO SPOT COLORS)
- Macromedia® Freehand® (EPS – embed all placed images & fonts, 300dpi, CMYK – NO SPOT COLORS)
- Adobe InDesign® (CS2 – include all placed images & fonts, 300dpi, CMYK – NO SPOT COLORS)
- EPS (Vector based – include all placed images & fonts, 300dpi, CMYK – NO SPOT COLORS)
Send 2 final press-ready proofs (aka Match Prints, Press Proofs, Kodak Approval Proofs) of your ad. If you have any last-minute changes, please take the time to output a new proof. We check the proof against your digital file for accuracy. If they don’t match, we will have to call you to clarify the discrepancy.
After adding and/or editing a graphic, you may get a PostScript error when you try to print the ad. If you don’t try to output a new proof, you won’t know the file is problematic.
Include all your original graphics files. Copy all EPS, TIFF, PICT, and any other file formats that have been imported or placed in your final layout program to the disk with your ad-layout file. Without these files, your placed images will print as low-resolution bitmaps. Make sure all EPS files are “single-file EPSs,” not separation (or DCS) EPSs. We do not accept DCS EPSs. Scaling, cropping, rotating, and skewing graphics: For best results, scale, crop, rotate, and/or skew your graphic images in a program such as Photoshop before importing them or placing them into your layout program. This will greatly reduce the data a RIP must process in order to output your ad. Doing this will also save you a significant amount of time outputting your laser proofs.
All colors must be designated as process colors (CMYK). Spot, Pantone® (PMS) or RGB colors will not print correctly.
Files smaller than 4MB may be emailed to the address below. Larger files may be sent via secure FTP. You may also deliver files on disc.
Media we accept include CD-ROM, ZIP, and JAZ discs.
We accept digital submissions only.
We do NOT accept film.
Include all fonts used. Please use only Postscript fonts. TrueType fonts may not print correctly. Do not “style” fonts in the font palette (clicking the B or I to bold or italicize). Fonts styled this way will not print.
View Terms and Conditions
